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| 10-06-10 / 00:18 : iAd JS / AdMob/Smokescreen (cjed) |
| Besides XCode 4, Apple unveiled iAd JS : provides you with the foundation to design and create rich media ads that incorporate audio, video, graphics, and animation. It displays full-screen video and interactive ad content without ever leaving the app. iPhone SDK 4 for iOS 4 lets developers easily embed iAd opportunities within their apps, and the ads are dynamically and wirelessly delivered to the device. Apple will sell and serve the ads, and developers will receive 60 percent of iAd revenue. AdMob (Google)'s answer and Adobe's one (Flash to HTML5 converter for ads) seem to confirm high chances of success for this evolving of AppStore's economic model (was still great both for creators and consumers), that will allow creators to publish "free" apps, while keeping revenues. |
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